Located at 2108 North Avenue, the free-standing restaurant is open 10 A.M. to 10 P.M. daily

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SHEBOYGAN, Wis. (April 29, 2022)Cousins Subs® announced the grand opening of its new location in Sheboygan, Wis. Accompanied by the Sheboygan County Chamber of Commerce, store staff and Cousins Subs CEO, Christine Specht, the new location celebrated with a ribbon cutting ceremony.

“We are thrilled to continue to serve the Sheboygan community,” said Christine Specht, CEO at Cousins Subs. “Not only by serving our great subs, but also through supporting local events and hosting donation nights for organizations throughout the community.”

The 1,700 square-foot restaurant features a full-service drive-thru, seating for 30 guests and encompasses the brand’s signature ‘Milwaukee Sub Shop’ look, complete with natural wood, stone and metal accents, décor that promotes Cousins Subs’ cuisine philosophy, rich history and commitment to its communities through its Make It Better Foundation and digital menu boards.

The new restaurant offers Cousins Subs’ full menu of deli fresh and grilled to order subs and made to order sides for dine in, drive-thru, pick-up and delivery. Guests can also place catering orders through the location via the Cousins Subs website. Patrons who are enrolled in Cousins Club – the brand’s point-based loyalty program – will receive one point for every $1 spent both online and in store.

The restaurant, located at 2108 North Avenue, Sheboygan, WI 53083, is open from 10:00 a.m. to 10:00 p.m., seven days a week and is still looking to hire a handful of new team members. Employees enjoy flexible schedules, free food, and next day pay – all in a fun, family-friendly work environment. Those interested in applying should visit

Celebrating its 50th Anniversary this year, Cousins Subs has 95 locations, 43 of which are corporately owned, across Wisconsin, the Chicagoland area and northwest Indiana.

As part of the brand’s continued expansion throughout the state of Wisconsin, the new stand-alone location features key elements from Cousins Subs’ proven successful prototype store.

“After more than 30 years in the Sheboygan community, we are thrilled to share this new location with our loyal guests,” said Joe Ferguson, vice president of development at Cousins Subs said. “Our prototype stores have seen tremendous success and we look forward to offering a more convenient experience for our guests while still providing the same, great product they know and love.”

In recent years, Cousins Subs has expanded their corporate investment by more than doubling their corporate-owned unit count to 43 locations through acquisitions of existing units over the past several years. 

Over the next few months, Cousins Subs corporate will open two additional free-standing drive-thru locations outside of the Milwaukee area in Green Bay and Stevens Point.

“The future of our brand will feature the prototype units we have reinvested in corporately,” Ferguson said. “It’s a strategy we not only believe in, but that we’ve also invested in heavily corporately. We are seeking franchise partners who also see the value, growth potential and opportunity to help us grow the brand in our home state.” 

Cousins Subs currently has single and multi-unit development opportunities in select markets throughout Wisconsin. Interested franchisees are encouraged to inquire about growth opportunities and available markets by visiting

About Cousins Subs

Wisconsin-based Cousins Subs®, a family-owned, fast casual sub shop established in 1972 by Bill Specht and his cousin, is driven by the mission to Believe in Better – both in the quality of food it serves and in the communities it supports. Cousins Subs and its franchisees operate nearly 100 sub sandwich shops throughout Wisconsin and Indiana, providing guests with quality deli fresh and made to order grilled subs using only the freshest ingredients on its signature bread baked daily. For more information, visit You can also find Cousins Subs on Facebook, X, Instagram and TikTok.