COUSINS SUBS® ANNOUNCES SUMMERFEST TICKET PROMOTION

MILWAUKEE (April 1, 2025) – Cousins Subs® announced today the return of its Summerfest ticket promotion, giving customers a free weekday festival ticket with a qualifying purchase. Now through April 30, guests who spend $30 or more on cousinssubs.com or the Cousins Subs mobile app will receive a complimentary ticket to the 2025 festival.

“We’re thrilled to continue our partnership with Summerfest and give our guests another way to enjoy one of the best music festivals in the world,” said Justin McCoy, vice president of marketing at Cousins Subs. “A great meal and live music are the perfect combination, and we’re excited to bring them together again this summer.”

"We’re thrilled to partner with Cousins to make it even easier for our fans to access the festival. This collaboration gives fans the opportunity to experience the music, entertainment, and, of course, delicious food that make Summerfest the best nine days of summer,” said Sarah Pancheri, President and CEO of Milwaukee World Festival, Inc.

Customers who qualify for the promotion will receive an email with a unique code and a link to redeem their ticket on Summerfest’s website. Codes may take up to five business days to process. The complimentary tickets are valid Thursdays and Fridays from open until 4 p.m. Orders placed in-store or through third-party apps do not qualify.

Cousins Subs, a Milwaukee-based brand, has partnered with Summerfest for more than 40 years. Festival-goers can visit the Cousins Subs stand at the Miller Lite Oasis to enjoy grilled and deli-fresh subs, fries and Wisconsin Cheese Curds.

For more information, visit cousinssubs.com/summerfest.

About Cousins Subs

Wisconsin-based Cousins Subs®, a family-owned, fast casual sub shop established in 1972 by Bill Specht and his cousin, is driven by the mission to Believe in Better – both in the quality of food it serves and in the communities it supports. Cousins Subs and its franchisees operate nearly 100 sub sandwich shops throughout Wisconsin and Indiana, providing guests with quality deli fresh and made to order grilled subs using only the freshest ingredients on its signature bread baked daily. For more information, visit cousinssubs.com. You can also find Cousins Subs on Facebook, X, Instagram and TikTok.