shadow shadow


We support Wisconsin student-athletes in their journey to reach their academic and athletic goals.

Are you a Wisconsin high school senior athlete with big plans for the future? As part of our Wisconsin Sports Awards Scholarship Contest, we've helped some of the top student-athletes across the state reach their academic and athletic goals – and we're here to help you reach yours! Simply apply by February 28, 2017 for your chance to win up to a $7,500 scholarship for continuing education and a VIP trip to the Wisconsin Sports Awards!

         Apply Online     Download Application

Become A WSA Scholarship VIP

Four finalists will receive a once-in-a-lifetime VIP scholarship experience to the Wisconsin Sports Awards event on May 11, 2017. At the event, finalists will walk the red carpet beside Wisconsin's finest in high school, collegiate and professional athletics, receive recognition onstage during the award presentation and have the opportunity to mingle with fellow athletes. Review the information below for a chance to join this elite group of students!

How To Apply

  • Students must complete an Online Application or Download Application and mail it in by the deadline of 11:59PM CST February 28, 2017. This will include responses to several essay questions.
  • Student must submit an official copy of transcripts.
  • Student must submit two letters of recommendation. First, an athletic endorsement from a school staff member. Second, an endorsement for community work from a community member.


Scholarship Prizes

  • Four Wisconsin high school student-athletes will be selected to receive one of the scholarships listed below.
  • First Place Prize: $7,500 scholarship awarded to one male AND one female athlete.
  • Runner-Up Prize: $2,500 scholarship awarded to one male AND one female athlete.



  • Must be a second semester senior.
  • Must have a cumulative Grade Point Average (GPA) of at least 3.5 (on a 4.0 scale). Grades earned through the most recently completed grading period should be used.
  • Must be involved with civic or community organization(s) or activities during his/her high school career (grades 9–12).
  • Must be able to attend the Wisconsin Sports Awards event the evening of May 11, 2017 in Madison, Wis.
  • Must be college bound student. The educational institution must be accreditied, either by the Accrediting Council of Independent Colleges and Schools (ACICS), or by the North Central Association of Colleges and Schools.
  • Must consent to be photographed, audio recorded and/or video recorded, and all photographs, audio recordings and video recordings become the property of Cousins Subs, Inc. A publicity Release Form will be required to be signed by all finalists. If the applicant is under the age of 18, an adult must sign on his/her behalf.


Selection Process

  • All applications will be carefully reviewed by the Board of Directors of the Cousins Subs Make It Better Foundation following the entry deadline, February 28, 2017. Following the review process, the Board of Directors will select four finalists by March 20, 2017.
  • First and runner-up winners will be announced the day of the Wisconsin Sports Awards event.


Finalist Requirement & Details

  • Each of the four finalists will be required to attend the Wisconsin Sports Awards held in Madison, Wis., on May 11, 2017. Passes for the event will be provided for the student and two adult family members.
  • Each of the four finalists will receive a travel stipend of $100 and hotel accommodations for the students and up to two adult family members for the evening of the Wisconsin Sports Awards event.


         Apply Online     Download Application


Make It Better Foundation

The Make It Better Foundation was established to improve the general welfare and quality of life in the communities Cousins Subs serves.

Wisconsin Sports Awards

View The Wisconsin Sports Awards 2016 event and hear from the scholarship winners!
Subscribe to Fresh Baked News and Get a Coupon!

Sign up to receive our e-mail newsletter and we'll let you know about new menu items, upcoming events and promotions, and of course exclusive e-mail offers. In fact, we'll give you a coupon just for signing up!